Pride Family Brands announces the promotion of Rory Rehmert to senior vice president of Sales and Marketing. With the promotion, Rehmert will continue to oversee the entire sales and marketing efforts for the manufacturer including coordination of the company’s independent rep force. 

Rory Rehmert.

“Since joining Pride Family Brands, Rory has worked to build an award-winning sales and marketing team designed to position our company into its current prominence within our industry,” said Steve Lowsky, president, Pride Family Brands. “Rory has been a vital component in Pride’s growth. As he continues to lead our sales efforts as senior vice president, we look to grow and expand our brands’ positioning across all retail channels.”

Rehmert is a casual furnishings veteran with over 35 years of sales and marketing management experience. He also has held multiple leadership positions within the casual industry including chairman of the Board of Directors for the International Casual Furnishings Association

“I am proud of the position Pride holds within the casual industry and the team of professionals in all areas of our company who have made this possible,” said Rory Rehmert.

“I’m also am happy to welcome Erwin Gremmer, vice president of Sales, to our management team as we gain momentum in serving those in the outdoor living arena with the finest luxury furniture and the most responsive team of professionals in the industry.” 

Pride Family Brands Names
Erwin Gremmer Vice President of Sales

Pride Family Brands is proud to announce and welcome Erwin Gremmer as the company’s vice president of Sales. He will be responsible for business development for the manufacturer’s Castelle luxury brand of award-winning cast-aluminum casual furniture and accessories. 

Erwin Gremmer.

“We are very excited to welcome Erwin to Pride Family Brands. He will be focused on the sales efforts for the Castelle brand including new business development especially within expanding retail markets,” said Rory Rehmert, senior vice president of Sales and Marketing. “Erwin will work closely with our current and prospective retail partners and our network of independent sales reps.”

Gremmer comes to Pride Family Brands with over 31 years of sales and marketing experience. Prior to joining Pride, Erwin was president of Domus Ventures America. He has also held executive positions in other casual furniture companies in the U.S. and Netherlands. He holds a degree in business management from The Hague School of Business and Administrative Management, The Hague, Netherlands.

“Pride Family Brands’ mission to be a global leader in casual furnishings and their commitment to creating the finest products and lasting partnerships with specialty casual furniture retailers drew me to this position,” Gremmer said. “I look forward to working alongside Rory and Pride’s professional manufacturing, sales, and customer service teams and contributing to the company’s continued growth.”

Gremmer and his family will reside in Southern California.

For more information about Pride Family Brands and their distinguished lines of
casual furniture visit the website or contact (954) 735-9800.